Here is a little sneek peek of the work we’ve done for the last months.
I FOUND is back but brings along another project you might have heard, the Outerwear collection which is a big addition to the Positive family.
Also we are introducing the new project called NUCLEAR we started with well knowned street killer Louif Paradis.
Like we weren’t too occupied with these last 3 projects, we decided to jump into the fishing and hunting market with our IFOUND Fish N Game District.
Make sure to watch all the lines dropping next fall to a shop near you.
Big thanks to Fritz Laroche, the Gravel Agency as well as Martin Gravel.
Oli Gagnon, Michael Tremblay, Oli Croteau, Dom Gauthier and JF Gravel for their amazing shots.
Also thanks to all of you who support the brand and all devoted Positive members, you know who you are!
Cheers.
Tag Archives: Will Lavigne
What we’ve been up to…
I FOUND on the top 3!!!
It’s been a good push in the back for future projects to see the SBC business ratings that came by the office yesterday.
Well I FOUND is #2 in the province of Quebec for the headwear that got the most recognition on the market and #5 for Canada!
Thanks to all riders, shops, customers and friends who support us since day 1, and also those who jumped on the Positive vibe in the last 7 years of our existence.
We will never thank you enough!!!
You rock!
Frank Bourgeois making the first ever IFOUND outerwear ad!
Our 4 catalog covers for the 2013 upcoming projects!
A small preview of the Snake Wallet!
Ans something else…
Will Lavigne PG SELECT Signature Model!
Here is Positive Member Will Lavigne and the new Signature for 2012/13 winter season.
Available in every shop near you!
OHHHH and here is his Quiksilver “ONE OFF” part.
If you haven’t seen it… well… CHECK IT right now!!!
Teaser season!!!
After the Brothers Factory teaser we posted below, now it’s time for the Kids On Shred Productions to take out what is gonna be their 2 year movie project. Mister Will Lavigne is in the big line up to assure some good urban riding.
Come visit us at the shakedown this week-end!
It’s their 10th anniversary and we’re proud to be a part of this year shakedown more then ever! With 35K and 35 invited pros including Frank April, Jason Dubois, Will Lavigne and alex Cantin, be sure to come check it out! And while you’re there, come by the Ifound to meet the guys, see our new product and more!
Empire Backyard Party
Empire will do a second edition of their Empire Backyard Party on march 19th in Mont St-Bruno. Jason Dubois, Frank April and Will Lavigne have already confirmed their presence and by the look of the set-up plan, it will be one of the biggest rail jam ever seen with replicas of real street spots! Add up a 20 000$ cash prizes and this shit will be bananas!
Will’s back from norway
Will just came back from a rail trip in norway filming for Rome new movie «The Shred Remains». Unfortunately, Will hurt is elbow so he’ll have to chill a little before going back shreding, the movie will be out next autumn, we’re looking forward for the teaser!! Here some photo from rome of their trip there, Get better Will!
Empire trick list contest, are you up for it?
Our good friends at Empire have come up with a really good contest idea, The Empire trick list. The contest consist of one rider and one filmer/editor required to film and edit a video part with as many tricks possible from a pre-determined trick list. The trick list will consist of five different categories and each team will have six weeks (From february 14, 2011 to march 27 2011) to produced their video.
The winner will put their hand on 10 000$, 1 year sponsorship with DC and Empire for the snowboarder and 5 000$ plus 1 year supply of DC product for the Filmer/editor.
Here’s the exemple that Empire gave for the kind of tricks they’re looking for! Are you up for it??
Cinematic Video Series – Episode 1 featuring Will Lavigne
Big move for Will Lavigne this year when he signed on Quicksilver Outerwear, so while waiting for is surf trip with Kelly Slater to Tahiti, here’s the first episode of the Cinematic Video Series produced by them with Chris Rasman, Matt Belzile and of course Will at Mammoth.
Follow Will on YoBeat.com!
Will Lavigne is now hosting every week his really own column on YoBeat.com called «sur la rue» which mean on the street. He’s going to take you with him and his friends around on his journey and you will see what pro snowboarding is all about… Nothing more than what you pretty much already know, booze and party… Joke aside the column his really entertaining and fun to follow so keep your eyes on it every Thursday!
Here’s a little video of Will training for the 2012 summer Olympics and his latest video part with Fellow teammate Jason Dubois!
